Wed. March 23: So you wanna play BeaverFest? Here’s how.

Posted: March 22, 2011 by Windsor Zene in Live Performances, Previews

The Great Canadian Beaverfest, June 3-5, 2011, Riverfront Amphitheatre, Windsor, Ontario

A few months back, many people were checking their Facebook events invites (those who have discovered where to find them again after the last shuffling of FB guidances) and saw an interesting invite: “The Great Canadian BeaverFest“.

While at first many people where in shock over the name (I’m sure more than one person thought they were being invited to a porn shoot), the event’s true nature soon overshadowed anything that the name itself may have conjured.

It promised to offer Windsor’s first National music festival, showcasing a rich offering of some of Canada’s top national touring musical acts, to be on par with such events as Edgefest, Wolf Island or Lollapalooza, but with one difference – the line-up will be entirely made up of Canadian acts. In a time where Canadian music from all walks are being internationally recognized (from Justin Beiber to Arcade Fire, from Nickelback to Rush, from Anvil to Shad), the time was ripe for a truly all-Canadian showcase to happen.

Enter three determined individuals who hope to put Canadian music – by way of Windsor, Ontario – on the rock and roll road map. BeaverFest is the brainchild of Dave Hunter (founder, The Drive Magazine), Chris Mickle (founder, ProTenders Bartending School) and Ian France (The Rock 100.7 FM), three music fans who hope to showcase to the city and beyond, just how much talent this Great White North has to offer.

The event itself, sponsored by Molson Coors, happens over three days (Friday June 3, Saturday June 4 and Sunday June 5) and will feature various national touring headliners on each of these days. Local vendors will be selling their wares and food samples and local musical acts will be warming up the stages, bringing a taste of Windsor’s music to this great Canadian offering.

The secrecy over the headliners (names such as Sloan, Arcade Fire, Theory of a Deadman, Big Sugar, Nickelback and Crash Karma have been rumoured via various Facebook threads, but nothing has been confirmed by any of those involved) has been on lockdown for months, but this Wednesday night at LOFT Nightclub (20 Chatham St. East), all of the national acts will be announced via the Media Release Party. The event begins at 7pm and will be an interactive party for the rest of Windsor’s community to get actively involved in the inaugural festival.

Vendors – be it food, product or otherwise – will be able to get Vendor packages that will outline what needs to be finalized in order to be a part of it.

And local bands, here’s your chance. Bring your Press Kit to the event for your chance to be chosen as one of the local bands to help warm up this party. Make sure you include everything necessary – a CD, a bio, video (if possible), press clippings, the works. This is going to be a big stage (the first show to happen on the new multi-million dollar Riverfront Amphitheatre) with potentially cross country press coverage. Only those who have the desire and the goods will be selected!

The time has arrived for Windsor’s first national music festival. Are you ready?

The Great Canadian BeaverFest Media Release Party, LOFT Nightclub (20 Chatham St. East), Wednesday March 23rd, 7pm


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